Many software projects fail. Yours doesn't have to.
Many software projects fail. Yours doesn't have to.
Many software projects fail. Yours doesn't have to.
Hi, I'm Sam Halcrow, a Sydney fractional CTO — one of the few with his own engineering team. 26 engineers, employed by me.
I've led technology for 253 Australian companies over 16 years. I've seen where these projects go wrong. Halcrow exists to stop that happening to yours.
Hi, I'm Sam Halcrow, a Sydney fractional CTO — one of the few with his own engineering team. 26 engineers, employed by me.
I've led technology for 253 Australian companies over 16 years. I've seen where these projects go wrong. Halcrow exists to stop that happening to yours.
Hi, I'm Sam Halcrow, a Sydney fractional CTO — one of the few with his own engineering team. 26 engineers, employed by me.
I've led technology for 253 Australian companies over 16 years. I've seen where these projects go wrong. Halcrow exists to stop that happening to yours.
PROOF & REVIEWS
I've led software projects for these companies
I've led software projects for these companies
How can I help?
How can I help?
How can I help?
Mid-build and losing confidence? A project that's stalled, a quote you can't judge, an AI pilot going nowhere? Bring me the problem. You'll leave the session knowing exactly what to do.
Mid-build and losing confidence? A project that's stalled, a quote you can't judge, an AI pilot going nowhere? Bring me the problem. You'll leave the session knowing exactly what to do.
Mid-build and losing confidence? A project that's stalled, a quote you can't judge, an AI pilot going nowhere? Bring me the problem. You'll leave the session knowing exactly what to do.
Learn more
✓ Start a new software project
✓ Start a new software project
Get it right from day one. The first step is a free conversation, and my written read of what to build, what to skip, and what it should cost.
Get it right from day one. The first step is a free conversation, and my written read of what to build, what to skip, and what it should cost.
✓ Rescue a project in trouble
✓ Rescue a project in trouble
Stalled build, vendor you've lost trust in, budget mostly gone. I'll tell you where it really stands and what happens next.
Stalled build, vendor you've lost trust in, budget mostly gone. I'll tell you where it really stands and what happens next.
Why work with me
Why work with me
253
253 technology initiatives led
1 million
1,000,000+ engineering hours under my leadership
#3
#3 Best Workplace in Technology (Micro), Australia 2025
4.9/5
Rated 4.9/5 by our clients who work directly with me, not an account manager.
253
253 technology initiatives led
1 million
1,000,000+ engineering hours under my leadership
#3
#3 Best Workplace in Technology (Micro), Australia 2025
4.9/5
Rated 4.9/5 by our clients who work directly with me, not an account manager.
253
253 technology initiatives led
1 million
1,000,000+ engineering hours under my leadership
#3
#3 Best Workplace in Technology (Micro), Australia 2025
4.9/5
Rated 4.9/5 by our clients who work directly with me, not an account manager.
Client SUCCESS STORIES
Big projects I've led
Big projects I've led
TESTIMONIALS
What clients say
What clients say
"Sam and his team took the time to understand our business and knew all the tech we needed… They act as an extension of our team."
"Sam and his team took the time to understand our business and knew all the tech we needed… They act as an extension of our team."
Rouad El-Ayoubi
Managing Director, Alliance Project Group
Rouad El-Ayoubi
Managing Director,
Alliance Project Group
Rouad El-Ayoubi
Managing Director, Alliance Project Group
“Sam is everything we want in a fractional CTO. He understands our needs, works as if he owns the product, and comes up with innovative solutions quickly.”
“Sam is everything we want in a fractional CTO. He understands our needs, works as if he owns the product, and comes up with innovative solutions quickly.”
Malaz Majanni, CEO OnePath Network
“Sam and his team operate as a trusted partner at every stage of delivery. They’re pivotal in bringing engineering maturity to coordinate and execute large, complex projects.”
"Sam and his team operate as a trusted partner at every stage of delivery. They're pivotal in bringing engineering maturity to coordinate and execute large, complex projects."
Arun Prasad, Founder AIWhispr
“Sam took the time to understand our business and knew all the tech we needed. It was a pleasure to work with him and his team as they acted as an extension of our team.”
“Sam took the time to understand our business and knew all the tech we needed. It was a pleasure to work with him and his team as they acted as an extension of our team.”
Luke Schwigtenberg, Head of R&D Banktech
“From the concept design meeting, Sam exceeded our expectations. He understood what our needs were, and his engineers worked quickly from brief to going live.”
"From the concept design meeting, Sam exceeded our expectations. He understood what our needs were, and his engineers worked quickly from brief to going live."
Rouad El-Ayoubi, CEO Alliance Project Group
”Sam and his team’s expertise, Ways of Working framework, and mastery of their craft truly set them apart. This is the beauty of partnering with them. We extend our technical capabilities seamlessly without the overhead of hiring in-house.”
”Sam and his team's expertise, Ways of Working framework, and mastery of their craft truly set them apart. This is the beauty of partnering with them. We extend our technical capabilities seamlessly without the overhead of hiring in-house.”
Angela Bevitt-Parr, CMO AWS Australia
“With a deep understanding of our business needs, Sam leads an efficient process in delivering quality outputs.”
Kelvin Kenney, CEO Bow Wow Meow
“Sam introduced remarkable insights, and his passion for world-class quality delivered wonderful results for the business.”
"Sam introduced remarkable insights, and his passion for world-class quality delivered wonderful results for the business.”
George Betsis, Founder Stickytape
“Sam has a keen understanding of our company and our clients’ needs. His technical knowledge enables him to deploy solutions that continue to further our growth.”
“Sam has a keen understanding of our company and our clients’ needs. His technical knowledge enables him to deploy solutions that continue to further our growth.”
Michael Kalucy, Managing Director Workhouse
“Working with Sam has been a turning point for our business. In addition to bringing structure to the development work, we also benefitted from his insight into emerging trends and technologies, as well as efficient and effective solutions.”
"Working with Sam has been a turning point for our business. In addition to bringing structure to the development work, we also benefitted from his insight into emerging trends and technologies, as well as efficient and effective solutions."
Adrian Black, Founder Ticked Off
“In a short period of time, Sam demonstrated an exceptional ability to align the right technical expertise with our specific needs.”
“In a short period of time, Sam demonstrated an exceptional ability to align the right technical expertise with our specific needs.”
Tim Buric, CTO Agilyx
“Sam guided us through the design and development process in a way we wouldn’t be able to do on our own. We’re very happy to partner with him.”
“Sam guided us through the design and development process in a way we wouldn't be able to do on our own. We’re very happy to partner with him.”
Thomas Roper, Engineer Lendlease
“I’ve worked with Sam and his team for over 4 years over multiple projects. Phenomenal.”
"I've worked with Sam and his team for over 4 years over multiple projects. Phenomenal.”
Andrew Raso, Group-CEO Online Marketing Gurus
“Sam and his team are great. They built really cool tools for us, and we look forward to doing more together as partners.”
"Sam and his team are great. They built really cool tools for us, and we look forward to doing more together as partners.”
Matthew Freebury, Director FMCG Analytics
“We spotted a market gap, and Sam helped us seize it quickly. His team built a product that gave us real advantage.”
“We spotted a market gap, and Sam helped us seize it quickly. His team built a product that gave us real advantage.”
Michael Soukie, Founder Scafflinq
“Sam’s competency, attention to detail, and technical skills were impressive. What he built with us has been adding value to our business for over 5 years.”
“Sam's competency, attention to detail, and technical skills were impressive. What he built with us has been adding value to our business for over 5 years.”
Anastasia Lobanova, SAP Analyst Agrana Fruit
“Sam took a concept and together with his team, turned it into a product we’re genuinely proud of. Their passion makes them a joy to work with.”
“Sam took a concept and together with his team, turned it into a product we’re genuinely proud of. Their passion makes them a joy to work with.”
Trent Carney, Founder MyCanary
MY TRACK RECORD
MY TRACK RECORD
Hear from the companies I'm currently working with
Hear from the companies I'm currently working with
Angela Bevitt-Parr
National Marketing Manager
AWS Australia
Angela Bevitt-Parr
National Marketing Manager
AWS Australia
Tim Buric
Chief Technology Officer
Agilyx & MUNIvers
Tim Buric
Chief Technology Officer
Agilyx & MUNIvers
Kelvin Kenney
Chief Executive Officer
Bow Wow Meow
Kelvin Kenney
Chief Executive Officer
Bow Wow Meow
FAQ
What I’m asked on most introduction calls
How do you price?
Who owns the code and IP?
Can you take over an existing build or vendor situation?
How quickly can you start?
How long does a typical engagement last?
What kinds of problems are you typically brought in to fix?
My situation is more complex than these examples. Can you still help?
These companies look quite different from mine. Does that matter?
Where are you based?
What kinds of organisations do you typically work with?
How is this different from hiring a full-time CTO?
Do I get just a fractional CTO, or do I get a team of engineers?
FAQ
What I’m asked on most introduction calls
How do you price?
Who owns the code and IP?
Can you take over an existing build or vendor situation?
How quickly can you start?
How long does a typical engagement last?
What kinds of problems are you typically brought in to fix?
My situation is more complex than these examples. Can you still help?
These companies look quite different from mine. Does that matter?
Where are you based?
What kinds of organisations do you typically work with?
How is this different from hiring a full-time CTO?
Do I get just a fractional CTO, or do I get a team of engineers?
FAQ
What I’m asked on most introduction calls
How do you price?
Who owns the code and IP?
Can you take over an existing build or vendor situation?
How quickly can you start?
How long does a typical engagement last?
What kinds of problems are you typically brought in to fix?
My situation is more complex than these examples. Can you still help?
These companies look quite different from mine. Does that matter?
Where are you based?
What kinds of organisations do you typically work with?
How is this different from hiring a full-time CTO?
Do I get just a fractional CTO, or do I get a team of engineers?