HALCROW + TABLEAU

Tableau, wired to get the right answers to the right people

We help teams build Tableau environments that people are comfortable and confident using—clean, connected, and designed to help people take action without digging through exports or dashboards that never load.

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In a dimly lit room, a person is seated at a wooden desk, focused on a dual-monitor setup displaying lines of code, with a laptop open beside them, a steaming mug and a modern desk lamp adding a cozy atmosphere.
In a dimly lit room, a person is seated at a wooden desk, focused on a dual-monitor setup displaying lines of code, with a laptop open beside them, a steaming mug and a modern desk lamp adding a cozy atmosphere.
In a dimly lit room, a person is seated at a wooden desk, focused on a dual-monitor setup displaying lines of code, with a laptop open beside them, a steaming mug and a modern desk lamp adding a cozy atmosphere.

This isn’t just your business.

It’s your legacy.

We’ve got the credentials—and the experience to back them

We’ve delivered Tableau for operators, execs, and GTM teams—cutting through clutter, syncing data from Snowflake, CRMs, and ERPs, and building reporting that reflects how decisions are really made.


Expertise & Certifications

14

Certifications

We’re a certified Tableau partner with 14 active certifications across dashboard design, data modelling, and embedded analytics.

We’re a certified Tableau partner with 14 active certifications across dashboard design, data modelling, and embedded analytics.

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Tableau Partner

We build executive-level dashboards in Tableau with direct pipelines from trusted data models.

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Tableau Partner

We build executive-level dashboards in Tableau with direct pipelines from trusted data models.

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Tableau Partner

We build executive-level dashboards in Tableau with direct pipelines from trusted data models.

Customers love Halcrow

Over one million engineering hours delivered to Australia's mid-market entrepreneurs and intrapreneurs

Over one million engineering hours delivered to Australia's mid-market entrepreneurs and intrapreneurs

Over one million engineering hours delivered to Australia's mid-market entrepreneurs and intrapreneurs

Common misconceptions

The difference between using it and using it well

Most organisations build dashboards that look good, but are used once then never again.

How teams normally use it

How teams normally use it

Build everything in Tableau instead of fixing the data layer

Design for visual appeal, not usability or business logic

Let dashboards drift from real workflows and stakeholder needs

Build everything in Tableau instead of fixing the data layer

Design for visual appeal, not usability or business logic

Let dashboards drift from real workflows and stakeholder needs

How good teams approach it

How good teams approach it

Clean up and model the data before touching visualisation

Build views aligned to teams—not just tables or charts

Tie Tableau into recurring meetings, reviews, and reporting cadences

Clean up and model the data before touching visualisation

Build views aligned to teams—not just tables or charts

Tie Tableau into recurring meetings, reviews, and reporting cadences

VS

This is how Halcrow does Tableau

We don’t just spin up dashboards—we build the data flow, structure, and logic that make Tableau a decision-making tool.

We work across ops, product, finance, and GTM—not just the BI team

We model data in Snowflake or SQL before it hits the visibility layer

We build role-specific dashboards that teams actually use

We integrate Tableau with CRMs, ERPs, and other data sources

We clean up refresh logic and performance bottlenecks

We tie reporting into how leadership runs the business

TESTIMONIAL

TESTIMONIAL

TESTIMONIAL

"The whole team at Halcrow are great. They built really cool tools for us, and we look forward to doing more together as partners.”

"The whole team at Halcrow are great. They built really cool tools for us, and we look forward to doing more together as partners.”

"The whole team at Halcrow are great. They built really cool tools for us, and we look forward to doing more together as partners.”

Matthew Freebury

Founder & Managing Director, FMCG Analytics

Founder & Managing Director, FMCG Analytics

Founder & Managing Director, FMCG Analytics

What we build in Tableau

Departmental dashboards

Built specifically for sales, operations, product, and finance teams, with the filters and logic they need

Departmental dashboards

Built specifically for sales, operations, product, and finance teams, with the filters and logic they need

Departmental dashboards

Built specifically for sales, operations, product, and finance teams, with the filters and logic they need

Executive scorecards

Structured to support strategic reviews and performance tracking, without needing a spreadsheet walkthrough

Executive scorecards

Structured to support strategic reviews and performance tracking, without needing a spreadsheet walkthrough

Executive scorecards

Structured to support strategic reviews and performance tracking, without needing a spreadsheet walkthrough

Integrated reporting stacks

Connecting Tableau to Snowflake, CRMs, and ERPs to deliver live, trusted data across the business

Integrated reporting stacks

Connecting Tableau to Snowflake, CRMs, and ERPs to deliver live, trusted data across the business

Integrated reporting stacks

Connecting Tableau to Snowflake, CRMs, and ERPs to deliver live, trusted data across the business

Performance tuning and optimisation

Cleaning up slow dashboards with smarter joins, lighter filters, and clear logic

Performance tuning and optimisation

Cleaning up slow dashboards with smarter joins, lighter filters, and clear logic

Performance tuning and optimisation

Cleaning up slow dashboards with smarter joins, lighter filters, and clear logic

Metric definition systems

Establishing clear, shared definitions so everyone works from the same numbers

Metric definition systems

Establishing clear, shared definitions so everyone works from the same numbers

Metric definition systems

Establishing clear, shared definitions so everyone works from the same numbers

Governed access models

Ensuring teams see what they need, without compromising control or security

Governed access models

Ensuring teams see what they need, without compromising control or security

Governed access models

Ensuring teams see what they need, without compromising control or security

What happens when every team has the numbers they need without waiting on data

We help teams ditch disconnected dashboards and use reporting to drive focus, alignment, and faster decisions.

Results

Reduced dashboard load time by 80% after model and filter clean-up

Results

Built exec dashboard suite that replaced 9 disconnected reports

Results

Integrated Tableau with Snowflake, NetSuite, and Salesforce in under 6 weeks

OUR CULTURE

OUR CULTURE

This is where good
work gets done

This is where good
work gets done

We only hire great minds who treat your ambition as their own—a culture that’s just been recognised with the Best Workplaces in Technology award.

We only hire great minds who treat your ambition as their own—a culture that’s just been recognised with the Best Workplaces in Technology award.

Message from CEO Sam Halcrow, showcasing trust and innovation as a technology partner.
Message from CEO Sam Halcrow, showcasing trust and innovation as a technology partner.
Message from CEO Sam Halcrow, showcasing trust and innovation as a technology partner.
Message from CEO Sam Halcrow, showcasing trust and innovation as a technology partner.
Message from CEO Sam Halcrow, showcasing trust and innovation as a technology partner.
Message from CEO Sam Halcrow, showcasing trust and innovation as a technology partner.

Why Tableau is a good choice for scaling companies

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Enterprise-ready visualisation

Scales across users, teams, and data volumes

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Enterprise-ready visualisation

Scales across users, teams, and data volumes

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Enterprise-ready visualisation

Scales across users, teams, and data volumes

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Strong ecosystem fit

Works seamlessly with Snowflake, Salesforce, NetSuite

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Strong ecosystem fit

Works seamlessly with Snowflake, Salesforce, NetSuite

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Strong ecosystem fit

Works seamlessly with Snowflake, Salesforce, NetSuite

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Flexible logic

Can handle complex metrics and filters across business units

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Flexible logic

Can handle complex metrics and filters across business units

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Flexible logic

Can handle complex metrics and filters across business units

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Self-service capable

Lets teams explore and answer their own questions

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Self-service capable

Lets teams explore and answer their own questions

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Self-service capable

Lets teams explore and answer their own questions

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Secure and governed

Role-based access for compliance and control

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Secure and governed

Role-based access for compliance and control

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Secure and governed

Role-based access for compliance and control

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Trusted by leaders

Used across finance, GTM, operations, and executive teams

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Trusted by leaders

Used across finance, GTM, operations, and executive teams

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Trusted by leaders

Used across finance, GTM, operations, and executive teams

Why work with Halcrow

01

Specialists

You'll be working with certified team members who have deep domain expertise

01

Specialists

You'll be working with certified team members who have deep domain expertise

01

Specialists

You'll be working with certified team members who have deep domain expertise

02

Ownership

We work like your internal team, with shared accountability

02

Ownership

We work like your internal team, with shared accountability

02

Ownership

We work like your internal team, with shared accountability

03

Obsession

We sweat every detail, test every edge case, and don’t stop until everything works beautifully

03

Obsession

We sweat every detail, test every edge case, and don’t stop until everything works beautifully

03

Obsession

We sweat every detail, test every edge case, and don’t stop until everything works beautifully

04

Craftsmanship

From model cars to modern systems, we’ve always cared about how it’s made

04

Craftsmanship

From model cars to modern systems, we’ve always cared about how it’s made

04

Craftsmanship

From model cars to modern systems, we’ve always cared about how it’s made

Let's find out if we're your unfair advantage

Let's find out if we're your unfair advantage

Let's find out if we're your unfair advantage

Frequently asked questions

What does Halcrow do?

What does Halcrow do?

What does Halcrow do?

How is Halcrow different from a software agency or consultancy?

How is Halcrow different from a software agency or consultancy?

How is Halcrow different from a software agency or consultancy?

Who does Halcrow work with?

Who does Halcrow work with?

Who does Halcrow work with?

Which industries does Halcrow support?

Which industries does Halcrow support?

Which industries does Halcrow support?

What is an embedded team model?

What is an embedded team model?

What is an embedded team model?

What if I don't know exactly what I need yet?

What if I don't know exactly what I need yet?

What if I don't know exactly what I need yet?